Benefits of Saving Your Stuff to the Cloud

A few good reasons why we should all be using cloud technology.

The cloud is a bit of an abstract term. It means different things, depending on how you use it. But perhaps the most popular use of the cloud among consumers is to save and access data.

You can save data in a number of other ways, including a local backup to your computer. But the cloud offers you a few benefits in addition to simple backup and storage.

Easy Access to Files When You Need Them

Watching a movie on your phone by the pool would have been unthinkable a few years ago. But fibre broadband and 4G have reshaped the way we access content and store our own data.

In 2017, 10.8 million UK households had access to a “superfast” connection, and mobile networks had 52.4 million active subscriptions to 4G. 

These faster connections have created a huge culture change. And it’s much easier to put all of your files in the cloud, rather than trying to manage that data manually. In the end, convenience usually wins out.

Pay-As-You-Go Pricing is Simple

The cloud has given individuals and small businesses access to cloud storage that would previously only have been available to large corporations. 

It lets you pay for storage when you actually need to use it, and unsubscribe if you don’t. And when you need more space, you don’t have to splash out on a new device. You just bump up the monthly fee.

Lower cost is a factor, but it’s more about being able to split the payments up so that you only pay for what you need, when you need it. Most big providers -- including Apple and Google -- charge a monthly subscription to make the cost manageable and scalable.

Cloud Security is, Generally, Pretty Good

We live in an age of high-profile data breaches, and yet we’re also being encouraged to save more and more data in the cloud. Why? 

Because, in general, cloud providers are better equipped to protect data than we could ever be as individuals. The joke goes that the cloud “is just someone else’s computer” -- but it’s not quite that simple.

In truth, some cloud services are better than others when it comes to security and the way they manage encryption. But in general, a secure cloud storage service is always going to be more secure than an external hard drive lying around your house.

You’re Probably Already Using It

There’s a good chance you’re already using a form of cloud storage, even if you didn’t consciously sign up to it. For example, you might be using the Sync function in the Chrome browser to save your bookmarks. Or allowing your iPhone to share your photos with your iPad. In many cases, the cloud is baked right into the apps we already use every day.

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